Sunday, February 10, 2008

Q & A - Connections

Q) Amilya I have caught several of your episodes on “The Big Idea” I love seeing a real world successful woman sharing her knowledge. How do I make the “right” connections to get my business to where it is profitable enough for me to quit my bill paying job?

Kat C.
San Diego, CA

A) Dear Kat,

This is a big question to answer completely in a small space so let me give you some starter points to think about to get you moving in the right direction.
First off, you need to know exactly what that REAL bill paying number is for yourself personally and also for the actual business expenses per month, only once you have identified these numbers will you be able to start to develop the proper plan to leave your job and focus on your business full time.

As far as connections, the “right” ones are probably closer than you think. First off identify clearly who and what kind of people can help you build momentum in your company. Remember to think of this from all angles; who can help you internally with operations issues, who can help you build your brand and sales and who can help you check and balance your numbers and budget?

Now start to examine your personal rolodex and make a secondary list of their professions, education and hobbies of all of your most important contacts. Begin having confidential conversations with your most trusted contacts and tell them what you are looking for and take accurate notes. These conversations will reveal to you a second level of connections that you will be able to tap into by leveraging your primary relationships. Just make sure when you are asking questions to ask the proper question to the most qualified source, (don’t direct your accounting questions to your plumber)

Once you identify the people who can assist you the most don’t be afraid to ask for their help and secure their assistance. Then readjust your breakeven numbers accordingly to account for the savings in time, productivity and hard costs. Remember to always remain sincere in your confidential conversations and never betray the trust of your connections by going around them or using them without giving back. Make this activity into a habit and I assure you that you will continue to grow your rolodex along with your sales, and soon you will be leaving your “bill paying” job and moving forward with your dreams.

Never quit, your success is closer than you think..

Amilya

PS. You can learn more about Amilya on her web site, http://www.Amilya.com. And when you are ready to make the entrepreneurial jump, make sure you check out some of the priceless information and inspiration at http://www.LuckyNapkin.com, or plan to attend our Lucky Napkin Live Event, March 20, 2008 in Scottsdale AZ. Lucky Napkin is the country’s premiere “Venture Catalyst” company, an entrepreneurial catapult “Where Great Ideas Launch.”

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